This time it's a randomn former Microsoft engineer: "Simonyi is paying Space Adventures Ltd. of Vienna, Va., $20 to $25 million to take him to the International Space Station in March aboard a Russian Soyuz spacecraft, the company said. He would be the fifth person the company has taken to space."
And the fifth person to be the envy of hundreds of non-billionaires on the ground.
Well envy is for those with too much time on their hands. Though it makes me think, I can see the day when someone complains about high star athletes salaries and they'll say: "what do they need all that money for? For their million dollar cars, 100 million dollar homes, or their occasional million dollar orbital jaunts?"
Is it really that far fetched?
Eventually I can imagine space tourism will become the "in-thing" for those in the super rich category of the pecking order of society. Although I guess football players and the like aren't exactly the "orbital jaunt" types when you think about it. More probably it will belong to the silicon valley types like Gates or Carmack that spent their toodler years dreaming about space only to forget about it and become computer geeks. But as the idea becomes more and more prominent, I can see it becoming a fad that draws even NFL players into spending a million or two to say that they have gone to the great beyond.
"You've just won the superbowl, what are you going to do now?" "I'm going to space!"